Content Manager - #1774876

The Portfolio Group


Date: 16 hours ago
City: Manchester
Salary: £35,000 - £40,000 / year
Contract type: Full time
Work schedule: Full day
The Portfolio Group

Are you a strategic storyteller with a passion for driving engagement through powerful content?

We're supporting a well-established and fast-growing professional services organisation in their search for a Marketing Content Manager to lead the charge on content strategy, creation, and campaign delivery.

In this newly evolved role, you'll have the autonomy to shape content across multiple channels - working closely with product, sales, and digital teams to bring technical expertise to life in a compelling, customer-centric way.

As the Marketing Content Manager, you'll be responsible for building and executing a content strategy that drives brand awareness, supports demand generation, and positions the business as a thought leader within its sector.

You'll lead the planning and development of a wide range of content formats - from SEO-optimised blogs and whitepapers to email campaigns, case studies, landing pages, social media posts and video scripts - ensuring consistency across tone, message and brand!

Day to Day

  • Develop and execute a robust, multi-channel content strategy aligned with the wider marketing plan.
  • Create and manage a dynamic content calendar focused on business priorities and audience needs.
  • Write, edit, and optimise high-quality content for digital campaigns, website, social media, and internal communications.
  • Collaborate with internal stakeholders (product, consultants, sales, leadership) to translate technical insights into engaging, accessible messaging.
  • Lead content elements of integrated marketing campaigns, ensuring alignment with SEO and demand generation goals.
  • Work with digital and performance teams to measure content effectiveness and optimise based on analytics and engagement data.
  • Maintain brand consistency and ensure content adheres to tone of voice, style guides, and industry best practices.
  • Stay informed on market trends, competitor content strategies, and evolving digital formats.

YOU?

  • 3+ years of experience in a B2B content or marketing role
  • Proven ability to write compelling, high-quality content tailored to different buyer personas and stages of the funnel
  • Strategic mindset with hands-on experience delivering content that supports lead generation, brand awareness, and thought leadership
  • Strong project management skills with the ability to balance multiple priorities and stakeholders
  • Proficiency in using content management systems, email marketing platforms, and analytics tools
  • SEO knowledge and understanding of content performance metrics.
  • Excellent attention to detail and a collaborative, proactive working style

If you're a content professional looking to lead strategy in a growing and future-facing business, we'd love to hear from you. Apply now or get in touch for more details!

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