Brand Manager - #2193507
Barrington James
Brand Manager | Pharmaceuticals | Manchester, UK
Hybrid | Permanent & Fulltime
I’m currently working with a specialist pharmaceutical organisation focused on developing and licensing medicines for children, addressing unmet medical needs within paediatric healthcare.
We’re looking for a Brand Manager to join the UK & Ireland team in a newly created position, taking ownership of the local brand strategy and playing a key role in driving the commercial growth of the portfolio.
This is a great opportunity for someone who enjoys combining strategic brand management with hands-on delivery, with genuine autonomy to shape local marketing plans, manage budgets and lead product launches across the UK and Ireland.
Key Responsibilities
- Own and develop the UK & Ireland brand strategy, adapting global marketing plans to meet local market needs.
- Develop and implement marketing campaigns, bringing new ideas to address specific commercial and market challenges.
- Manage brand budgets, allocating resources and identifying opportunities to maximise return on investment.
- Lead brand lifecycle management, including strategic planning for loss of exclusivity and positioning products against generic competition.
- Plan and deliver pre-launch and launch activities for new products across the UK and Ireland.
- Work closely with the field team of 7 Key Account Managers, gathering market feedback and ensuring marketing strategies and promotional materials are effective.
- Collaborate with global marketing and medical teams to align brand plans and ensure promotional materials meet approval requirements.
- Build relationships with external stakeholders, including KOLs and advisory boards.
- Design and manage market research projects to support brand strategy and commercial decision-making.
The Ideal Profile
- Around 10 years of brand management experience, with at least 5 years within the pharmaceutical industry.
- Strong knowledge and experience of the UK pharmaceutical market.
- Experience managing branded pharmaceutical products.
- Proven involvement in product launches, from pre-launch planning through to implementation.
- Experience working cross-functionally with medical, global marketing and commercial teams.
- Exposure to KOL engagement, advisory boards and market research.
- Strong commercial awareness, with the ability to translate strategy into practical marketing plans.
- A proactive, hands-on individual who is comfortable working in a lean and fast-paced environment.
If you are interested in hearing more about the opportunity, or know someone who could be a good fit, please feel free to get in touch for a confidential conversation at:
Email: [email protected]
Direct Line: +441403910041
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