Buyer (Maternity Cover) - #2191569

About SHEIN

SHEIN is a global online fashion and lifestyle retailer, offering SHEIN branded apparel and products from a global network of vendors, all at affordable prices. SHEIN remains committed to making the beauty of fashion accessible to all, promoting its industry-leading, on-demand production methodology, for a smarter, future-ready industry.

To learn more about SHEIN, visit www.sheingroup.com.

About Musera:

You will be joining an innovative, Manchester-based group of SHEIN brands. Our first brand, Musera, was founded in 2023 and launched in January 2024. It quickly became one of the best-performing brands on the SHEIN platform, driven by a strong focus on innovation, trend-led design, and a fast-paced approach to growth.

Building on the success of Musera, we expanded into Sport and Curve, and in October 2024, we launched Musero, our menswear brand and in 2026 our new brand Museyn was born. We have ambitious plans to continue expanding into new demographics and product categories in the future.

The Musera Brand House offers exciting career opportunities within a dynamic, fast-paced, and high-energy environment. This is your chance to join a brand that is redefining the UK fashion market.

Role Responsibilities:

As the Buyer, you will be responsible for the end-to-end product lifecycle, from initial trend concept and product development through to the strategic trading of ranges. This role will have a particular focus on product development, with the expectation of delivering a high level of technical expertise and product knowledge. You will be required to demonstrate an in-depth understanding of fabrics, garment construction, fabric consumption, open costing and product commerciality to ensure ranges are developed to the highest standards while achieving key margin and sales targets.

You will also be responsible for the effective management of the critical path, ensuring all key deadlines are met. A strong commercial mindset, exceptional attention to detail and a keen eye for emerging trends will be essential to delivering well-balanced, innovative and commercially successful product ranges that align with the brand identity

• Building a well balanced product range through reactive product development in line with the trend and brand identity

• Key category planning and consideration within product ranges

• Reviewing competitor activity to ensure we are staying ahead of the fast paced environment

• Critical path management

• Identifying opportunities to improve productivity

• Carrying out tailored fit sessions to ensure commerciality of product and that the product is fit for purpose

• Weekly analysis of trading data to identify key strategies as well as seasonal strategy review

• In depth understanding of business sales KPI's and ensuring highlighting strategy to meet sales plan

• Responsible for maintaining regular and strong communication with overseas teams

• Managing collaborative relationships with design and creative teams to ensure we continue to maintain brand identity

• Management of junior teams progression

Role Requirements:

We would love to see CVs from people with:

• Minimum of 4 years experience within the industry

• Strong understanding of garment construction and fabrics, including make up, across multiple categories

• Proficient problem solving capabilities

• Strong analytical capabilities

• Proficiency in excel and similar software

• Strong communication skills and cross functional collaboration

• Experience in managing junior colleagues

• Ability to adapt to change and prioritise workload in a fast paced environment

• Available to travel a minimum of 3x per year