SDR Manager - #2165751
Fortay Connect
Job Title: SDR Manager
Company: Fortay Connect
Location: Manchester, UK
Employment Type: Full-time
At Fortay Connect, we are an independent customer experience (CX), contact centre, and AI consultancy. We help complex and heavily regulated organisations transform how they communicate with their customers. From designing vendor-agnostic cloud architectures to deploying governed Conversational AI, we handle everything from board-level strategy to hands-on managed services.
We are growing, and our outbound engine needs a leader.
We are looking for an expert SDR Manager to lead, coach, and grow our current team of 3 Sales Development Representatives.
You won’t just be a spreadsheet manager. You will be a hands-on coach, a messaging strategist, and the driving force behind our lead generation outcomes. Your mission is to build a high-performing outbound culture, equip your team with best-in-class cold calling skills, and ensure we are consistently generating high-quality pipeline for our senior consultants.
- Lead & Grow: Take immediate ownership of our team of 3 SDRs, with a mandate to scale the team as we grow.
- Master Cold Calling & Coaching: Run daily/weekly call coaching sessions. You’ll review call recordings, role-play objection handling, and coach the team on tonality, pitch structure, and navigating gatekeepers.
- Own the Messaging: Craft, test, and optimise outbound cadences, email sequences, and call scripts tailored to IT, Operations, and CX leaders in complex/regulated sectors (e.g., Legal, Financial Services).
- Drive Performance & Outcomes: Manage daily, weekly, and monthly KPIs. Focus on actionable metrics (connect rates, conversion-to-meeting ratios) to identify bottlenecks and elevate individual performance.
- Process & Tech Mastery: Optimise our outbound tech stack (CRM, sequencing tools, call recording) to ensure the team operates at maximum efficiency.
- Collaborate: Work closely with the Founders and the wider consulting team to refine our Ideal Customer Profile (ICP) and ensure the SDR team is aligned with our broader go-to-market strategy.
- Proven SDR Leadership: Experience managing, leading, or mentoring an SDR/BDR team in B2B tech, consulting, managed services, or telecom/CCaaS.
- Cold Calling Expertise: You know what a great cold call sounds like, and you aren't afraid to pick up the phone to show the team how it’s done.
- Elite Coaching Skills: You know how to deliver constructive feedback, run effective 1-on-1s, and build performance improvement plans that actually work.
- Strategic Mindset: You know how to A/B test messaging and pivot strategies based on data, not just gut feeling.
- A High-Performance Attitude: You bring energy, resilience, and a culture of accountability to the sales floor.
- (Bonus) A basic understanding of the Contact Centre, CX, or Conversational AI landscape.
- Real Impact: You will be the engine room of our growth. Your success will directly drive the expansion of the business.
- The Right Market at the Right Time: You’ll be selling cutting-edge solutions (like Conversational AI) into an exploding market.
- Unbiased & Quality Offerings: Because we are vendor-agnostic, your team will be booking meetings based on solving real client problems, not just pushing a specific software quota.
- Culture: A collaborative, no-ego environment where you’ll work directly with the founders and a team of true industry experts.
- Ready to build an elite outbound team? Hit apply or send a direct message to Mark Taylor with a quick note on why you’re the right fit for the role!
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